“On April 25th, 2011, there will be a day dedicated to people who are battling depression and suicide and to advocate a lifestyle of unconditional love. On this day draw a heart on your wrist to symbolise that you are wearing your heart on your sleeve. Ask someone how they are doing, tell someone you love them. Nobody should have to feel so bad about themselves that they take their own life. Take this challenge, show them you care, draw a heart.”